As Gender Equality Increases, Male And Female Mate Preferences Become More Similar

Research from multiple countries around the world has found that men tend to place more emphasis on youth and beauty while women tend to emphasize status and resources in their search for sexual and romantic partners [1]. The sheer number of studies conducted and the diversity of the samples utilized suggest that these gender differences in mating preferences are nearly universal. The explanation for why these differences ever emerged remains a hot topic of debate, with some theorists arguing that they reflect an evolved adaptation and others that they are a product of persistent societal inequalities that favor men. A new set of studies published in Psychological Science appears to provide some support for the latter perspective [2].
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